When Everything’s Urgent, Nothing Feels Important
- Maria Ferotti
- 2 days ago
- 2 min read
You can feel it the moment you walk into the building. The pace is frantic, the voices are tense, and everything is being treated like a five-alarm fire.
That’s not a high-performing culture. That’s a team stuck in chronic urgency.
I’ve seen it in hospitals, clinics, public safety departments—you name it. Teams are drowning in tasks, reacting instead of planning, burning out fast, and then being told to “just push through.”
Here’s the truth: urgency is sometimes necessary—but it can’t be the baseline.
When everything is treated like an emergency, your people stop knowing what actually matters. They stop being able to plan, prioritize, or breathe. And once that happens, you don’t just lose efficiency—you lose trust, morale, and eventually, your best people.
The irony? Most of the leaders driving that urgency think they’re keeping things on track.
But in reality, they’re eroding the very culture they want to protect.
People in survival mode don’t innovate. They don’t collaborate. They don’t lead.
They cope.
They brace.
They detach.
If your team is constantly behind, constantly reacting, constantly exhausted—it’s not a “busy season.” It’s a broken system.
And it won’t get fixed with motivation or grit. It gets fixed by stepping back, reassessing what actually moves the mission forward, and reworking the load so people aren’t just surviving the week.
Great teams aren’t just fast.
They’re clear.
They’re focused.
They know what can wait—and what can’t.
If your organization is addicted to urgency, it’s time for a reset.
Let’s build a culture where people can actually think, breathe, and lead again.
Visit www.jandmsolves.com, click “Home,” and hit “Yes, I want that” to reach out. We’re here when you’re ready.
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